REPORT

The State of AdOps

Download the report for industry insights to help benchmark performance & plan more strategically

State of AdOps 2021 cover - tall

Get Smart. Get Ahead.

Based on a survey of leading US media brands —combined with original and third-party research — the 2021 State of AdOps report examines how business, technology, and market transformations are impacting  publishers' day-to-day revenue operations and workflows.

Among the topics covered are:

  • Market growth forecasts
  • Key business challenges
  • Common operational pains and pitfalls
  • Data demands and time management standards
  • The evolving role of automation
  • Future facing strategic priorities

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